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EXPLORE BONSAI

Business Reporting

Marketers deserve to see the impact they have on the company’s top and bottom lines. Bonsai begins and ends with business growth, and that starts with Business Reporting, web and app analytics, and media spend data fully integrated and aligned to your financial source of truth.

Best for everyone: executives, agencies, practitioners
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Business Reporting

Business and marketing performance segmented just how you need it

Track up to 20 custom KPIs that matter to your specific business such as:
Revenue, Sales, Customers, LTV, Leads, Appointments, Winbacks, New Customers, LTV, CAC, MER, Cost-per-Lead, A/S, Contribution Margin, Profit, and many more.

Configure your reporting to match your company’s specific metrics & hierarchies.

Parent & child accounts

Maintain a single place for enterprises to see overall sales, as well as performance by each individual store, region, dealer, or franchise. Perfect for multi-location businesses, or large franchises.

Business metrics power all attribution, testing, and buying algorithms

Business metrics automatically become available across all Bonsai measurement and activation tools.

No more optimizing or measuring only part of your customers, or some of your sales.

Your real business data serves as your marketing analytics single source of truth.

Built-in goal tracking

Set goals for any metric and track performance against targets over time. See whether your business is meeting objectives, independent of marketing's impact.

Market-level intelligence

Analyze business performance by DMA or state. Instantly identify your top spend markets, highest value markets, and best/worst ROI markets to inform regional strategy.

Accessible on the go

Keep track of your business growth with Bonsai without needing to be at your desk. Simply sign in to the platform on your phone and start tracking daily success on-the-go.

"We can assess marketing effectiveness with precision, ensuring every investment is strategically aligned with growth objectives. As a true extension of our team, Bonsai's partnership has been essential in equipping JSX with the clarity and confidence to navigate an increasingly data-driven marketing landscape.”

Ariana Diaz, Senior Director of Marketing, JSX

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